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Embedded waterfall contact enrichment

Add waterfall contact enrichment to your AI product.

Route requested work-email and business-phone fields across 15+ specialist sources without integrating each provider yourself. TargetWise returns one normalized result; company enrichment and reverse email lookup are available as supporting operations.

Paginated search or one selected entity, with explicit no-match handling.

Embedded product action
Illustrative
RequestAdd business context to this user taskKnown entity · product operation selected
TargetWise routeOne entity per lookup
IdentityResolved
Available contextReturned
Unused contextIgnored by product
15+ sourcesavailable for contact waterfall routing
RESTfor deterministic product logic
MCPfor agent-host tool calls
11 toolssearch, enrich and field lookup

A retrieval capability, not an agent

Let your product ask for context without giving it an open-ended data platform.

TargetWise handles record retrieval: discover a filtered candidate page or resolve one selected person, company, field or business email.

Your application owns the user experience, selection policy, tool permissions and decision logic. TargetWise owns the record retrieval and normalized outcome.

This boundary works for research assistants, sales copilots and workflow products that need business context at a specific moment—without background scanning, automatic list enrichment or mass export.

Missing data should remain missing.A product should surface no-match, ask for a stronger identifier or continue without the field. A plausible model-generated contact value is not an enrichment result.

Product capabilities

One B2B data layer for application code and agent hosts.

Choose the interface that matches where orchestration belongs in your architecture.

Person

Request contact data for a known professional

Use supported identity context to request available work email or business-phone fields.

Company

Resolve a known business

Use a domain or another supported identifier to request available company context.

Contract

Use one TargetWise product action

Avoid exposing supplier credentials, retrieval logic and response mappings inside your AI product.

REST

Keep deterministic logic in your backend

Select the operation and requested contact fields, enforce limits and handle each result state directly in application code.

MCP

Offer enrichment to an AI host

Expose a constrained capability that a host can discover, allowlist and invoke.

Scope

Use only what the feature needs

Cap search pages, select one candidate, minimize contact fields and consume only required company-profile fields.

Embedded flow

From user task to returned context in four controlled stages.

Design the product experience for matches and absence before production launch.

01

Collect identity context

Use the person or company information already supplied in the user’s task.

02

Set the requested fields

Choose one operation and, for contact enrichment, only the supported fields required by this feature.

03

Call REST or MCP

Route the single-entity request through the interface your architecture uses.

04

Present or branch

Handle matched, partial and not-found outcomes explicitly.

Product safeguards

Treat enrichment as an external data boundary in the product.

Validate user-supplied identifiers, constrain which operations and contact fields each feature can request, allowlist the company-profile fields it may consume, and keep credentials and provider details outside model-visible prompts.

Apply per-user or per-workflow call limits, log business outcomes and require additional approval before a returned field triggers a write, export or communication.

  • Operation and data allowlists per feature
  • One call per entity per action
  • Explicit partial and no-match states
  • Retry limits with backoff
  • Separate approval for consequential actions
Architecture split

Keep each responsibility in the right layer

1Product — permissions and user experience

2Agent — reasoning and tool selection

3TargetWise — on-demand enrichment

4Workflow — acceptance and downstream action

Product patterns

Add business context exactly where the experience benefits.

TargetWise returns structured data; the product determines how that context helps the user.

Research agent

Find or resolve the company under investigation.

Use filtered company search when needed, then add context only to the selected subject.

Sales copilot

Complete a known contact during review.

Request the missing field while keeping CRM updates and outreach behind separate controls.

Qualification

Add company context to a submitted record.

Use returned fields as inputs to the customer’s own routing or scoring logic.

Workflow product

Offer an enrichment action inside automation.

Let users place a one-record REST or MCP step in a broader controlled flow.

Frequently asked questions

What to know before you build.

A strong product integration keeps identity, field scope, no-match behavior and downstream actions visible and testable.

Free plan

Prototype the complete product experience—including no match.

Test real user tasks across representative records before deciding which fields, interface and controls belong in production.

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